Iqbal Wahhab

Founder, The Purpose Restaurant Company
Iqbal Wahhab

Iqbal Wahhab OBE has built a reputation for delivering world-class excellence through his highly successful restaurant businesses, Roast and The Cinnamon Club. He has exited both restaurants and is planning new ventures developing purpose-driven businesses.

He has won a number of major awards and accolades during his career. Iqbal was voted one of the Top 10 Restaurateurs in Britain in an Independent on Sunday survey and listed in the Caterer Power 100, GQ 100 Most Connected and The Sunday Times Maserati Top 100 business start-up mentors.

In 2019 he was High Sheriff of Greater London. He has also been featured in social enterprise magazine Pioneers Post’s ‘Black Cab Interviews’. Watch it here.


Iqbal Wahhab
Iqbal has mentored


NEMI teas is a London based tea company creating employment for refugees.

  • NEMI Teas

Iqbal was simply amazing! Being able to draw upon his real-life experience of operating restaurants in London was invaluable along with his passion to help ones in need made it a perfect combination for me. I would highly recommend Iqbal to all food & drink entrepreneurs out there!  

Pranav Chopra, Founder, NEMI Teas

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