Carrie Longton

Co-founder, Mumsnet
Carrie Longton

Mumsnet is an online community of parents sharing advice, support and product recommendations.

Over the last 19 years it has become the UK’s busiest and most influential network for parents with over 10 million visits a month, over 180 local sites, and a network of over 4,200 bloggers. Carrie was listed 7th in BBC Radio 4 Woman’s Hour’s 2013 Power List of the 100 most powerful women in the UK.

Carrie lives in London with her husband and three kids Grace, Noah and Mimi. To read more about how she started and scaled Mumsnet, click here

Carrie Longton
Carrie has mentored

Dreamlearners

Dream Learners are educators with a passion for storytelling and have developed a teaching tool to revolutionise curricular learning for young children.

 

  • Dreamlearners
  • BERRI
  • Food for Kids
  • Barre & Baby
  • Ollies Edible Adventures
  • Disco
  • Media Cubs
  • Footbus

It was a great experience. My session with Carrie was hugely helpful and very inspiring. She gave a lot of practical ideas for business growth and development and also shared personal insight which allowed me to quickly develop a connection with her.”

Lucy Rome, Co-Founder at Dreamlearners

Carrie has mentored

BERRI

Lifepsychol is an easy-to-use, patient-driven system which is bringing meaning to quality of life.

 

  • Dreamlearners
  • BERRI
  • Food for Kids
  • Barre & Baby
  • Ollies Edible Adventures
  • Disco
  • Media Cubs
  • Footbus

Carrie was was a very authentic person to connect with, who clearly cared about families and making a difference in the world. She was fantastically supportive and full of practical suggestions. It was great to have my business ideas and the value of the project affirmed, and to think about the practical steps forward to turn it into a profitable company.

Dr Miriam Silver, Director of BERRI

Carrie has mentored

Food for Kids

Heaps of inspiration for you to create simple healthy food for kids. Snacks, lunch box, family food and more – Come and have some fun!

 

  • Dreamlearners
  • BERRI
  • Food for Kids
  • Barre & Baby
  • Ollies Edible Adventures
  • Disco
  • Media Cubs
  • Footbus

A brilliant hour. Carrie immediately understood the issues I was facing, simplified my strategy and offered a great sounding board for my ideas.”

Vicky Charlesworth, Founder fo Food For Kids

Carrie has mentored

Barre & Baby

Barre & Baby offers ballet classes specifically for expectant and new mums with their baby.

 

  • Dreamlearners
  • BERRI
  • Food for Kids
  • Barre & Baby
  • Ollies Edible Adventures
  • Disco
  • Media Cubs
  • Footbus

I am very grateful to Expert Impact for allowing me to meet with Carrie. We had a great conversation on ways to grow my business and her suggestions were all genuinely correct and helpful! I feel I’m in a better position now to gear up and more confident to follow my ambitions!

Elisa Reinerio, Founder of Barre & Baby

Carrie has mentored

Ollies Edible Adventures

Ollie’s Edible Adventures is preventative programme for childhood obesity that uses a combination of television, publishing, digital and educational tools to enable healthy behaviour change for children, parents and teachers.

 

  • Dreamlearners
  • BERRI
  • Food for Kids
  • Barre & Baby
  • Ollies Edible Adventures
  • Disco
  • Media Cubs
  • Footbus

Our session with Carrie Longton from Mumsnet met all of our goals. She was incredibly honest about her experiences in business, willing to share her expertise and knowledge and definitely had impact on our strategy. So a perfect session. Thanks to you all.

Mickey Rogers, Director of Ollie’s Edible Adventures

Carrie has mentored

Disco

Disco is a new venture from Oppidan Education – a live online learning platform, delivering extracurricular, character-driven content to children aged 6 – 18.

  • Dreamlearners
  • BERRI
  • Food for Kids
  • Barre & Baby
  • Ollies Edible Adventures
  • Disco
  • Media Cubs
  • Footbus

Carrie combines a great weight of experience and expertise with the touch of grounded-ness so useful for somebody building a start-up. Highly recommend Carrie as a business mentor.  

Walter Kerr, Founder, Disco

Carrie has mentored

Media Cubs

Media Cubs: the pop-up TV studio and newsroom that offers children and young people the opportunity to create, debate and navigate the news. Delivered as after-school and holiday clubs and with partnerships with organisations such as youth clubs.

  • Dreamlearners
  • BERRI
  • Food for Kids
  • Barre & Baby
  • Ollies Edible Adventures
  • Disco
  • Media Cubs
  • Footbus

It is unbelievable how much of an impact one call with the right person can have on your mindset. Having spent an hour with Carrie, I was able to use an entirely fresh perspective to approach challenges we’re currently facing and to identify new opportunities for growth.

Grace Dyke, Director, Media Cubs

Carrie has mentored

Footbus

Footbus is an app for students to create and share routes to walk together for safety and friendship.

  • Dreamlearners
  • BERRI
  • Food for Kids
  • Barre & Baby
  • Ollies Edible Adventures
  • Disco
  • Media Cubs
  • Footbus

Carrie was extremely helpful. Easy to talk with yet direct. She was very generous in sharing her experience, in fact she kept throwing in really helpful advice in an almost casual manner so you had to be a quick note taker!  She had clearly researched my field ahead of the meeting which I appreciated, and came up with great questions and ideas that I had not considered.  I found the session with Carrie really useful.  I felt relieved to be able to share some of my concerns with someone who had ‘been there and done that’, and Carrie let the conversation meander to allow me to ask away.  By the end of the session I felt as if I had been gently picked up and turned to face the right direction.

Nicky Robinson, Founder, Footbus

Want to meet with Carrie?