We make plastic free body care for kids; in so doing we make bath time more sustainable through reduced plastic consumption, CO2 consumption, and ethical sourcing and production.

One of our core brand pillars is making the world kinder. We achieve this via supporting UK charities that put children at the heart of solving the world’s biggest problems, such as youth mental health (Young Minds) and the Climate Crisis (Ocean Generation).

John’s style is very engaging. He asks great questions to get to the heart of the issues and shares openly his opinions and advice. He knows how to challenge effectively, and certainly pushed me to think differently about our ambitions, plans and company. My eyes have been opened to possibilities I hadn’t considered before.  

Kate Tilbury, Co-Founder, Rowdy Kind