Related brands

Commercial background

John worked his way up from being a junior for legendary stylist Leonard to opening a flagship salon in 1975 on New Cavendish street. The styling products John sold to personal clients had already earned a cult following. But in 1988 John Frieda launched the very first premium professional hair care range to the masses, exclusively at Boots: Ready-to-wear, John's first signature line of just three shampoos, two conditioners, wax, mousse and Thickening Lotion.

In 1990, after teaming up professionally with Gail Federici (formerly the Vice President of Advertising and Marketing at Conair), John Frieda's Frizz-Ease line debuted in the USA and the rest is hairstyling history. In September 2002, the John Frieda product empire was sold to the Japanese Kao Corporation, one of the most innovative and technically advanced companies in the world.

Social and philanthropic background

John is the co-founder of Great Ormond Street - HAIRraising appeal, a fundraising collaboration that hairdressers around the country can take part in which is aiming to raise money for a new Respiratory Unit, due to open in 2017.


  • Will help with
  • Business development
  • Strategy & planning
  • Philanthropic Interests
  • Poverty
  • Childhood/Youth


Charly Young

Charly Young

The Girls Network

Director and Co-Founder

John was phenomenally helpful!

He was so generous with his time, advice and connections. He got right to the heart of where we are at with the charity, and gave really clear and insightful suggestions about how to move forward

Jenny Connick

Jenny Connick


Managing Partner


John was expressive, expansive, generous of thought and ideas. He affirmed some things for me and made me come back to a simple perspective rather than the mania that is the daily life of an entrepreneur.

Baillie Aaron

Baillie Aaron

Spark Inside

Executive Director

Very impressive.

I was inspired by John Frieda's commitment to empowering his team, his passion for business, and his humility as a leader - he is a role model for anyone developing a people-focused organisation.

Alison Baum

Alison Baum

Best Beginnings


Profoundly insightful and helpful

The reality of my Expert Impact session with John Frieda far exceed my expectations; I was hoping to glean some new ideas, useful reflections and potentially a few connections. What I got was so much more profound. John listened intensely, asked highly pertinent questions and shared significant insights from his own life experience. John is an incredibly warm and wise man and I'm incredibly lucky to have had this opportunity. Thank you.

Claire Jenkins

Claire Jenkins

Grow Movement


So valuable

John enabled me to focus and make my challenges simple..he took the clutter out of my head!

Eleanor Harrison

Eleanor Harrison

Global Giving


Thank you!

John was informed, articulate, clear, resourceful and passionate about my work. It was great to hear back what is so exciting about GlobalGiving UK and the exceptional work we are doing to make the world a little brighter, a little better. John paid great attention to the detail of our challenges and structured a key actionable path to get to the next stage of our journey.

Simon Graffy

Simon Graffy



Helpful introductions

It was great to meet with John. He asked thought provoking questions cutting through to the issues that matter for us at the moment. He offered helpful introductions I look forward to keeping him up to date as LRTT grows.

Sarah Wallbank

Sarah Wallbank

Yes Futures



It was great to meet John - he was so down to earth and willing to give his time and support regarding the business challenges we discussed.

Jemma Phibbs

Jemma Phibbs

School Space


Brilliant support

We received brilliant support from Hannah in the run up to the session and feel very grateful to have spent time with someone who has grown a business to such a stage


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