Emma Fox

CEO, Berry Bros and Rudd
Emma Fox

Emma Fox is Chief Executive Officer for Berry Bros & Rudd, the world’s oldest fine wine and spirit merchant. A retail veteran, Emma’s broad functional experience has been shaped during a career spanning over 30 years, working in high-profile roles for several major retailers.

Before stepping into her current role in July ‘20, Emma was CEO of a £200m turnover private equity backed retailer based in Lancashire. She led the business through a major turnaround which included a refinancing and a credit valuation adjustment (CVA) driving profitable growth and at the same time achieving the company’s highest engagement scores.

Prior to that Emma has held many senior commercial roles both in the UK, including Commercial Director of Halfords and Chief Marketing Officer of Walmart Canada, based in Toronto. During Emma’s tenure in Canada, she chaired Walmart’s inaugural Diversity and Inclusion Council, sponsored by the Global CEO for Walmart, leading the D&I agenda across 28 countries and 2.2m associates. Before relocating to Toronto, she spent 12 years working at Asda in a number of Director roles.

Emma was a Non-Executive Director for Berry Bros. & Rudd for three years and held the same role at Punch Taverns until the business was sold in 2017.

Emma Fox