Related brands

Commercial background

John worked his way up from being a junior for legendary stylist Leonard to opening a flagship salon in 1975 on New Cavendish street. The styling products John sold to personal clients had already earned a cult following. But in 1988 John Frieda launched the very first premium professional hair care range to the masses, exclusively at Boots: Ready-to-wear, John's first signature line of just three shampoos, two conditioners, wax, mousse and Thickening Lotion.

In 1990, after teaming up professionally with Gail Federici (formerly the Vice President of Advertising and Marketing at Conair), John Frieda's Frizz-Ease line debuted in the USA and the rest is hairstyling history. In September 2002, the John Frieda product empire was sold to the Japanese Kao Corporation, one of the most innovative and technically advanced companies in the world.

Social & philanthropic background

John is the co-founder of Great Ormond Street - HAIRraising appeal, a fundraising collaboration that hairdressers around the country can take part in which is aiming to raise money for a new Respiratory Unit, due to open in 2017.


  • Will help with
  • Business development
  • Strategy & planning
  • Philanthropic Interests
  • Poverty
  • Childhood/Youth


The Girls Network

The Girls Network

Charly Young

We inspire and empower girls from the least advantaged communities by connecting them with a mentor and a network of professional female role models.

John was phenomenally helpful!

He was so generous with his time, advice and connections. He got right to the heart of where we are at with the charity, and gave really clear and insightful suggestions about how to move forward



Jenny Connick

An organisation passionate about providing innovative, high quality career development so ALL young people make smart career decisions and become work-ready.


John was expressive, expansive, generous of thought and ideas. He affirmed some things for me and made me come back to a simple perspective rather than the mania that is the daily life of an entrepreneur.

Spark Inside

Spark Inside

Baillie Aaron

London-based charity pioneering the use of professional coaching in prisons to tackle violence, promote rehabilitation and reduce re-offending.

Very impressive.

I was inspired by John Frieda's commitment to empowering his team, his passion for business, and his humility as a leader - he is a role model for anyone developing a people-focused organisation.

Best Beginnings

Best Beginnings

Alison Baum

Best Beginnings is a charity working to give every child in the UK the best start in life.Working to give every baby in the UK the healthiest start in life. 

Profoundly insightful and helpful

The reality of my Expert Impact session with John Frieda far exceed my expectations; I was hoping to glean some new ideas, useful reflections and potentially a few connections. What I got was so much more profound. John listened intensely, asked highly pertinent questions and shared significant insights from his own life experience. John is an incredibly warm and wise man and I'm incredibly lucky to have had this opportunity. Thank you.

Grow Movement

Grow Movement

Claire Jenkins

Grow Movement unlocks the potential of entrepreneurs in Uganda, Rwanda and Malawi by matching them with volunteer business consultants from around the world.

So valuable

John enabled me to focus and make my challenges simple..he took the clutter out of my head!

Global Giving

Global Giving

Eleanor Harrison

GlobalGiving connects nonprofits, donors, and companies in nearly every country around the world. We help local nonprofits access the funding, tools, training, and support they need to become more effective.

Thank you!

John was informed, articulate, clear, resourceful and passionate about my work. It was great to hear back what is so exciting about GlobalGiving UK and the exceptional work we are doing to make the world a little brighter, a little better. John paid great attention to the detail of our challenges and structured a key actionable path to get to the next stage of our journey.



Simon Graffy

A highly effective leadership development opportunity for teachers. Lead inspiring teacher training in places where teachers receive little or no training.

Helpful introductions

It was great to meet with John. He asked thought provoking questions cutting through to the issues that matter for us at the moment. He offered helpful introductions I look forward to keeping him up to date as LRTT grows.

Yes Futures

Yes Futures

Sarah Wallbank

Yes Futures specialises in extra-curricular personal development programmes, improving young people's confidence, resilience and access to successful futures.


It was great to meet John - he was so down to earth and willing to give his time and support regarding the business challenges we discussed.

School Space

School Space

Jemma Phibbs

We’re creating thriving schools at the centre of thriving communities
We help schools generate extra income by letting out their facilities to local community groups.

Brilliant support

We received brilliant support from Hannah in the run up to the session and feel very grateful to have spent time with someone who has grown a business to such a stage

Special iApps

Special iApps

Beverley Dean

At Special iApps, we develop educational apps for children with special educational needs, including autism, Down syndrome, cerebral palsy, hearing impairment and other learning disabilities.

What a great opportunity!

Talking to John was fantastic, it felt more like 5 minutes than an hour and he touched on so many things that I could take away and look into straight away. He hit the nail on the head and got to the point very quickly, understanding my challenges and suggesting ways I can break through. John has clarified my next steps as his experience developing and selling his own brand is transferable to how we can promote and sell our apps and have a bigger impact.

Income Max

Income Max

Lee Healey

Take control of your finances. We provide independent personal money advice for the real world.

Experiences like this are like gold dust!

Meeting John Freida was an amazing and hugely beneficial experience. I was able to ask so many questions and it was great to get such amazing insights, advice and ideas on my businesses. John has 'been there' and achieved so much, so to be able to tap into that knowledge and learn from John's experience was gold dust. Thanks so much to Expert Impact for arranging this opportunity!


Apply to meet an Expert

Join our Mailing List

Expert Impact is a Registered Company Limited by
Guarantee (Company No.8534905) and a
Registered Charity in England & Wales (No.1157065)

Registered office:
Third Floor, 95 The Promenade, Cheltenham, GL50 1HH

Read our Privacy Policy.

This site was created by The Exponentials & CrowdSkillsCopyright Expert Impact 2014 - 2018