Shaa Wasmund, MBE

Business leader

Shaa Wasmund MBE has over 20 years’ experience building and exiting multiple businesses and works fiercely towards financial empowerment for all.

At 21 she was the youngest and only licensed female boxing manager in the world working with Super Middleweight Champion, Chris Eubank.

At 23, she set up her own PR agency and Sir James Dyson became her first client. For nearly 5 years she helped grow the Dyson brand, starting from his kitchen table.

Shaa went on to create and sell multiple online businesses as well as running an investment fund for tech start-ups.

Growing up with a single Mum on a council estate and being the first in her family to go to University, Shaa is passionate about helping others fulfill their greatest human potential; no matter their background.

Shaa was awarded an MBE from The Queen for “Services to Business and Entrepreneurship”. It was one of the proudest moments in her life; not just for the award, but the fact she was able to take her adored Nan with her to the Palace.

She was also named one of the UK’s Top 20 Most Influential Entrepreneurs by The Sunday Times and one of the ‘Most Influential Women in the UK” by the Institute of Directors.

Shaa went on to write 4 straight-talking, bestselling books; Stop Talking, Start Doing; Stop Talking, Start Doing Action Book, Do Less, Get More; and How To Fix Your Sh*t. She has sold hundreds of thousands of books across the world.

Her first book Stop Talking, Start Doing had a record breaking 14 months at No1 in the WHSmith book chart when it was launched 10 years ago and broke all their records … she has the plaque above her desk to prove it!

In 2022, Shaa made a significant update to her Stop Talking, Start Doing book, with 60% new material and it was launched on November10 2022 to celebrate its 10 year anniversary. As relevant today as it was then with its super practical, actionable tips and solutions for all the procrastinators out there!

Clearly a perennial favourite as WHSmith have named it their “Book Of The Month” for a number of months already

For everyone who has a dream left unfilled, a desire to do something different or who is just fed up with putting things off … this book will help you change all that.

Short, sharp and inhalable content that kicks a positive punch.